Car­toon­Next 2025: Highlights

The 4th edition of CartoonNext reaffirmed its role as a catalyst for innovation and exchange with animation industry professionals. Various topics such as the emergence of A.I., cross-platform media, licensing & franchise-building, and, of course, What's Next for the animation industry were discussed by talented speakers during inspiring keynotes, panels & case studies.

PARTICIPATION NUMBERS

We were happy to welcome 269 participants from 24 countries. Among them, 33 speakers & experts were attending. 14 keynotes, panels & case studies, as well as 8 pitching sessions were presented during the event.

WHAT'S TO TAKEAWAY FROM CARTOONNEXT 2025

It does­n’t do any­thing unless we ask it to”

The rise of A.I. was the cen­tral top­ic at Car­toon­Next 2025. Keynotes and pan­els, led by pro­fes­sion­als from Uni­tyPolar­i­ty Rever­sal, explored the many ques­tions it rais­es. While every­one is still try­ing to grasp its impli­ca­tions, one thing is clear: we can’t ignore it—it’s set to trans­form soci­ety in pro­found ways. A.I. won’t replace cre­ators; it’s a tool, not a sub­sti­tute.

But the real ques­tion is: how can we, as an indus­try, inte­grate it mean­ing­ful­ly? Some may find them­selves reach­ing for more than they ever thought pos­si­ble; but is that new­found poten­tial real, or just an illu­sion? It’s impor­tant to remem­ber that A.I., for now, is just mim­ic­k­ing what already exists. It still lacks a true under­stand­ing of cre­ativ­i­ty and what it means to be original.

Cre­ativ­i­ty at the heart of the event

This ques­tion was raised dur­ing dif­fer­ent keynotes, pan­els & case stud­ies fea­tur­ing voic­es from ARTE, ZDF, Mikro­film, PUB­LIKUM and Sacre­bleu, cen­tered on what tru­ly dis­tin­guish­es humans from machines. The dom­i­nant theme in the respons­es was clear: emo­tions. Cre­ativ­i­ty is deeply human because it makes peo­ple feel. Artists and cre­ators chan­nel their emo­tions, expe­ri­ences, and per­son­al sto­ries into their work, it becomes an exten­sion of them­selves. As rep­re­sen­ta­tives from these com­pa­nies expressed, humans strive to stay unique and to build mean­ing­ful con­nec­tions with one anoth­er through their cre­ations. The future is there for cre­ativ­i­ty to thrive.

Trans­me­dia is not only a place to land but also a place to start”

With the likes of Roblox, Webtoons, Minecraft, and VR/AR, speak­ers from Excu­rio, ONO, Bura Games, Movi­men­ti ProdKalank explained how cross-plat­form media is increas­ing­ly rec­og­nized as a legit­i­mate and pow­er­ful form of cre­ative expres­sion with­in the indus­try. Embrac­ing the present means adapt­ing to new ways of con­nect­ing with audi­ences, espe­cial­ly those who may not respond to more tra­di­tion­al for­mats. These emerg­ing tools open doors for young, for­ward-think­ing cre­ators to unleash their imag­i­na­tion and approach sto­ry­telling from fresh per­spec­tives, ones that may res­onate with entire­ly new audiences.

Mul­ti­plat­form projects

The projects pitched this year orig­i­nat­ed from 7 Euro­pean coun­tries. The main tar­gets were Chil­dren (4) and Young Adults/​Adults (3) while the last project tar­get­ed a Pre-School audi­ence. A wave of bold, imag­i­na­tive projects burst onto the scene, each pow­ered by rich trans­me­dia sto­ry­telling, from ani­mat­ed series and films to dig­i­tal-first gems, immer­sive games (mobile, video, live), com­pelling books, genre-blend­ing music, and cut­ting-edge AR/VR adventures.

Emerg­ing tal­ents eager to learn

The Coach­ing Pro­gramme is the place to be for young tal­ents from local schools to attend mas­ter­class­es and train­ing ses­sions. For the 2nd year in a row, a Port­fo­lio Review ses­sion was organ­ised where groups of stu­dents met pro­fes­sion­als from the region. A Mini-Pitch Work­shop also took place where 6 projects were pitched to a pro­fes­sion­al jury. More infor­ma­tion about the win­ners and their prizes is avail­able on our website

Con­nect under the sun

Car­toon­Next is also the occa­sion to build your net­work while enjoy­ing region­al food and bev­er­ages. What bet­ter way to con­nect with oth­er pro­fes­sion­als from the indus­try than shar­ing laugh­ter and anec­dotes. In addi­tion to our social events, net­work­ing moments such as one-to-one meet­ings and cof­fee breaks were orga­nized for ani­ma­tion pro­fes­sion­als who wish to meet with oth­er participants.

SAVE THE DATE

CartoonNext 2026 will take place from 8 to 10 April 2026.

OUR UPCOMING EVENTS

  • Cartoon Forum (15-18 September 2025 in Toulouse, France)
  • Cartoon Springboard (28-30 October 2025 in Madrid, Spain)
  • Cartoon Business (12-14 November 2025 in Brussels, Belgium)

MANY THANKS TO OUR PARTNERS

The main partners of CartoonNext are Creative Europe - MEDIA, Région Sud Provence Alpes Côte d'Azur, Aix Marseille Provence Métropole, SudAnim and Ville de Marseille.