Tuesday 28 June
19:00 Welcome Dinner at Restaurant Brygger Bauers Grotter
Wednesday 29 June
9:15 - 9:30 Welcome words from Cartoon and The Animation Workshop
9:30 - 10:30 The business environment around The Animation Workshop and Imagine33
Morten Thorning, Director of The Animation Workshop will explain the business links between his school and the surrounding companies and in particular with the micro-company network Imagine33, of which Nørlum is part. Frederik D. Villumsen, Creative Producer at Nørlum will detail.
Speakers: Morten Thorning (Director - The Animation Workshop) and Frederik D. Villumsen (Creative Producer - Nørlum)
Moderator: Mike Robinson
10:30 - 11:00 Opening speech / Public funding and tax incentives in Europe
Susan Newman-Baudais will present the KORDA database which embodies all national and regional support schemes available for the development, production and distribution of films and series in the EU. She will also give a brief review of European tax incentives.
Speaker: Susan Newman-Baudais (Film Industry Analyst - European Audiovisual Observatory)
Moderator: Mike Robinson
11:00 - 11:30 Coffee break
11:30 - 12:30 Broadcasters presentations on evolving relationships with producers
Co-productions within Europe and Scandinavia and changing nature of relationships between producers and broadcasters. How do broadcasters develop European co-productions and international projects?
Speakers: Peter Gustafsson (Commissioning Editor - Sveriges Television AB (SVT)) and Jakob Stegelmann (Producer/Programme Buyer - Danish broadcasting corporation (DR))
Moderator: Christophe Erbes
12:30 - 13:15 Being an independent production company
Building up Intellectual Properties within a studio is the best way to retain most of the revenues and control over production values. It is also a way to build assets as a company in order to negotiate good positions with reference to licensing and merchandising.
Speaker: Maïa Tubiana (Senior VP, Executive Producer - Moonscoop)
Moderator: Christophe Erbes
13:15 - 14:15 Lunch
14:15 - 15:00 Licensing and merchandising
Hard facts: How does a home entertainment company choose to invest or get involved in a property? What series would they most likely get involved with? What revenues can be expected and not expected… A thorough presentation by Bernd Conrad.
Speaker: Bernd Conrad (Head of Licensing - M4E)
Moderator: Christophe Erbes
15:00 - 16:15 Producing series at lower costs
As shows are getting harder to fund and in order to survive, many production companies have changed strategies to diminish cost expenditures, develop brands that have international appeal (we will see how), subcontract work, etc…
Speakers: Tim O'Sullivan (Creative and Studio Director - Karrot Entertainment Ltd) and John Rice (CEO - Jam Media Ltd)
Moderator: Christophe Erbes
16:15 - 16:45 Coffee break
16:45 - 17:30 LEGO: Building up brands in the new digital age
The emblematic Danish company has built up over the years a strong IP and brand business using different media and animation. Torsten will give us a presentation on branding in the new digital age and related business models.
Speaker: Torsten Jacobsen (Senior Director - The LEGO Group)
Moderator: Mike Robinson
17:30 - 18:15 Establishing brands with multiple partners
Illustration with JELLY JAMM from Vodka (Spain) of the different partnerships developed by a production company and its many partners at initial and production stages (Bandai, DVD Distributor, RTVE, Cartoon Network, Discovery Kids).
Speaker: Steven J. Posner (Managing Partner - Vodka Capital)
Moderator: Mike Robinson
Thursday 30 June
9:15 - 10:00 The MEDIA production guarantee fund
Endowed with 8 million EUR from 2010-2013, the MEDIA Production Guarantee Fund is aimed at facilitating access to private sources of financing by guaranteeing part of the loan given by financial institutions. It is expected that a total amount of credits up to 100 million EUR will be concerned. IFCIC in France and Audiovisual SGR in Spain will each administer the Fund with the European Commission. Carlos Antón, from Audiovisual SGR (Spain) will detail practical conditions of access.
Speaker: Carlos Anton (Business Development Manager - Audiovisual SGR)
Moderator: Mike Robinson
10:00 - 10:30 Coffee break
10:30 - 11:00 Co-producing with Luxembourg
Eric Anselin, from Luxanimation will present the new CIAV tax certificate system, a successful tax shelter in application in Luxembourg and available for European producers.
Speaker: Eric Anselin (General Manager - Luxanimation)
Moderator: Mike Robinson
11:00 - 11:45 Case study on "Maya the Bee"
MAYA THE BEE, a 10-million EUR co-production between Studio100 Animation, ZDF and French TF1 is a very ambitious 3D TV series. Olivier Nomen, Consultant Business Affairs for Studio100 Animation will analyse cost breakdown, production pipeline, expected ROI, licensing and merchandising.
Speaker: Olivier Nomen (Consultant Business Affairs - Studio100 Animation)
Moderator: Christophe Erbes
11:45 - 12:30 Case study on the optimisation of animation pipelines
Kristian will detail his approach on how to cultivate new business models with sustainable business and base his case study on the 'First Motion 2010 Project'.
Speaker: Kristian Bang Nørgaard (Manager - Shareplay)
Moderator: Mike Robinson
12:30 - 12:45 Animation in the Region of Midtjylland
Ms Bente Margrethe Nielsen will detail the involvement of the Region Midtjylland in animation.
Speaker: Bente Margrethe Nielsen (Region Midtjylland)
12:45 - 14:30 Lunch
14:30 - 15:15 Matching levels of financing with ROI
Following 11 years at Alphanim as Head of Production and Business Development, Jérémie is now acting as a Consultant in Production financing. He will link in his presentation financing levels with expected ROI.
Speaker: Jérémie Fajner (Consultant - JF Management)
Moderator: Christophe Erbes
15:15 - 16:00 Working with a TV and DVD distributor of animation shows
Recently established PGS Entertainment is an independent TV and DVD distributor of animation series (short and longer formats) which works with young new producers and bigger more established ones. Philippe will speak of the different distribution deals, giving an overview of the European market.
Speaker: Philippe Soutter (President & Owner of PGS Entertainment - PGS Entertainment)
Moderator: Mike Robinson
16:00 - 16:30 Coffee break
16:30 - 17:15 Egmont licensing - From publishing to IP development
Michael Benzon, International Licensing Manager, will explain how in less than 3 years the well-known Petzi (Rasmus Klump in Danish) character has grown from 5 to 60 licencees and which strategy Egmont is now pursuing to build the licensing and merchandising of its Intellectual Properties.
Speaker: Michael Benzon (International Licensing Manager - Egmont Serieforlaget A/S)
Moderator: Christophe Erbes
19:00 Farewell Dinner at Restaurant Niels Bugge Kro
site by un pas plus loin
